Today I will be taking you guys on a step by step guide about Google SEO tips for beginners in 2023
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This refers to all the tips and knowledge involve for your site to be displayed in Google search results. Google SEO is based on three factors and these factors are as follows:
1. On page SEO
2. Off page SEO
3. Technical SEO
People also read on: how to create a blog for free with blogger.com
1.) On page SEO
This refers to all the valuable posts and pages on your web/blog which can be displayed as a search result or answer to a question on Google. For your blog post to be shown on Google search results, you have to work on the most important factor of SEO which is content(content is the key for SEO), with good and valuable content, your site will have a higher opportunity to be displayed on Google search results.
For your blog post to rank on Google search results, you have to write a well optimized blog post using a user friendly Language. Your blog post should contain your main keyword almost in Every paragraph of the post but not as much because Google will consider it as a spammy post and this will affect your site ranking opportunity.
Make use of headings, subheadings and minor headings in your blog post and your points should be categories and separated with paragraphs, this will make Google bots to understand what you are actually writing about.
Don't copy content from other blogs and expect to rank higher on Google search results, some bloggers do copy content and rank but the ranking can't really be predicted, just know that doing this isn't good, you can hire good writers on your blog.
2.) Off page SEO
This refers to features on your site that makes your site qualified for Google SEO and this factors include:
a.) Link building
This involves building quality backlinks for your website. If you are to build qaulity links for your blog, go for qaulified backlinks that won't hurt your blog ranking health, Don't build links that will be considered as spam links. Write valuable blog posts and upload them to any web 2.0 or forum like; Reddit, Naira Land, Pinterest, Thekoji Forum and many others. Write a good blog post and implement your site link or post link in it, embed like 2 to 3 links in the post if it's that lengthy. Don't add too much links the post because the forum admin(s) or moderator(s) might reject the post as a spammy post.
I will advise you to concentrate on building both "do follow" and "no follow" links, Don't concentrate on building just "do follow" links, build both the two because they are very much important for your site ranking.
b.) Site navigation: your site should be easy to navigate or go through, make use of categories, related posts, labels and many other navigation features. Your site shouldn't mislead users or redirect them to spammy websites.
c.) Blog design: your site should have a good look and feel i.e your site should look clean and professional. Your site shouldn't look old and spammy, your site should look fresh and active.
d.) Transparency: This is just a minor factor it doesn't really matter for SEO but you can also implement that. Your site should be transparent i.e you should provide details about your site, how users can reach you out, your terms and conditions with other minor pages. This is very much important for those who want to go in for Google AdSense also.
3. Technical SEO
This refers to your site activeness and awareness, this can be done by implementing the following;
a.) Your site speed
Your site loading speed shouldn't be that slow, it should be very fast in loading, you can check your site loading speed at https://pagespeed.dev, minimum your site speed shouldn't be less than 70%. You can increase your site loading speed by removing unused JavaScript, excessive ads and unused CSS codes, large pictures and files
b.)Robot.txt code
Adding a robot.txt code to your site very much important for SEO, if your site don't have this code, you should try and add it. You can generate a robot.txt code for your site by using any robot.txt code generator on Google.
c.) Google search console & analytics
Adding your site to Google search console and Google analytics helps to notify Google about your site. Add your site to Google analytics and Google search console, if you don't know how to add your site to this mentioned platforms above, you can follow up with the post below.
Add your site to Google search console, verify your ownership over the site and submit the site SiteMap xml code and it should be in the form; https://yoursite.com/sitemap.xml.
Make sure you disable any code that block your site from bots and crawlers
d.) Social signals
Increase your site social signals by posting your site links on social media platforms like Instagram, Facebook and Pinterest with many others, the links shouldn't be spammy but meaningful. This will help to accelerate your site indexing speed.
People also read on: how to add your blog to Google search console and Google analytics.
People also read on: how to create a blog for free with blogger.com
Conclusion:
With all this tips, it doesn't 100% assure you that your site will rank higher on Google, it's just a 70% guide that can help to boost your site ranking, the rest is left for Google bots to decide. Just be patient and wait to see the result
I will advise you to always do keyword research before writing your blog post. Don't just write for writing sake and make sure you write to solve problems.
You can us the following free keyword research tools;
Google keyword planner tool
Google trends
Ubber suggest
Word stream
Moz and many others just do your research on them.
See you again on another tutorial, hope this one was helpful.
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